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The Collaborative Production Process

Brief Description

During your video shoot we are here to collaborate from pre-production to post-production, creating an authentic final product. If this is your first video shoot, you may be wondering what exactly you can expect. We are here to make every stage of production as easy and enjoyable for you as possible. Remember – our main objective is to create a video that you love and feels authentic to your brand!

The most important thing to keep in mind when working with us is that the entire process is collaborative. We want to get to know you and your business so that we can tell your story. The final product will be an authentic reflection of that.

Step 1: Pre-Production

The first step is determining video style – testimonial, animation, 360. etc. We will then establish tone and voice for video. This is done through scripting, location scouting and casting. From there we will create a production schedule that adheres to your budget and needs.

Step 2: Production

Using your pre-production plan, our team will shoot/animate your video. Good Eye Media takes pride in doing so on schedule and on budget, using industry standard, broadcast ready equipment and techniques. Currently, we are making sure that on-set safety protocols are being followed to make sure everyone is happy and healthy. This includes: masks, screening and proper distancing.

Step 3: Post-Production

To bring your video to life, our editors determine which footage from the production phase best tells your story. Our sound designers then mix the audio, and our colour correction artist will make sure each image is crisp and beautiful. What you are left with is a finished product that reflects your company and message.

So, What’s Your Take-away?

The main thing we want you to keep in mind is that the entire production process is a give and take. We are here to collaborate from pre-production to post-production. Our main goal is to make sure you end up with a final product that feels authentic to you. So, from inception to completion, we keep the lines of communication open for your feedback and input.

Interested in learning more? Contact Us today and let’s chat about your next project!